Radio Stations
•BBC
Radio 2
•BBC
Radio 3
•BBC
Radio 4
•BBC
Radio Sheffield
•Classic
FM
•Peak
FM
Planet
Rock
Key Terms
•Production:
The process of making a media text
•Distribution:
The process of getting media text to the audience. This includes the
marketing/promotion and advertising of the products as well as the physical
distribution or broadcasting of the text.
•Simulcast:
Simultaneous broad cast, broadcast on the radio and internet.
•Podcast:
catch up radio
•
Exchange: The process of an audience “consuming’ a media text, i.e. listening
to a radio show, watching a TV program ect.
•Convergence:
When two things come together
•Institutional
Convergence: Where companies merge to create a conglomerate
•Media
Conglomerates: A media Conglomerate is a company who one a number of smaller
company (Subsidiaries)
•Cross
Media Conglomarate:
Where one type of media company (e.g. a magazine company) owns anther type of
media company (e.g. Radio stations)
News
corp
Conglomerates
•BBC
•News
Corp
•CBS
•Time
Warner
•Viacom
Independent Businesses
•A
company that is not owned by any other company
•Dose
not have subsidiary's
•Mojang
•Super
Giant Games
•Sheffield
live
•Human
Starter Revision task
Logo design
Simple
Colourful
Clearly convoy a message
Eye catching
Brand identity
Where should a headline be placed?
at the top of the poster
preferably in a different colour
What are the c words that we should remember when analysing a piece of media
Convention
Connotation
NRS Social Grades
Starter Revision task
Logo design
Simple
Colourful
Clearly convoy a message
Eye catching
Brand identity
Where should a headline be placed?
at the top of the poster
preferably in a different colour
What are the c words that we should remember when analysing a piece of media
Convention
Connotation
NRS Social Grades
It is important to target A,B,and C1s as they have disposable income, this is good for advertisers.
Bauers UK reach is a 3rd of the country at almost 20,000,000 people. 53% of Bauers audience are A,B, and C1's. out of the 9,000,000 of Bauers radio listeners 4,791,000 are A,B,C1's, over half.
Bauers main radio competitors
The main commercial competitor over radio is Global media who own Capital FM. They are not only in competition with listeners it is also with advertisements.
The other main competitor is BBC as every area has a BBC radio station so locally they are in competition with Bauers.
The BBC
BBC-British Broadcasting corporation formed in 1967
They are a public funded service (public Service Broadcasting)
They have to make content that will inform, educate and entertain and target a rage of audiences. This dose not apply to Bauer as it is not a publicly funded service. Not A Commercial Company
Audience Reach
The Number of audience members who are capable of receiving a media message.
Hallem FM is south yorkshires number one commercial radio station.
Big John at breakfast has more listeners than any other local radio station.
Hallem FM Radio Broadcasters are Ollie Haze, Becky Haze, Big John, Jk and Joel and many more
Hallem FM play adult contemporary music (modern and a range of genres)
Main competitors
BBC radio 1, 105 Capital FM, Rother FM, Peak FM, and Real Radio.
Radio Audience Figures
RAJAR stands for radio joint audience research and it's the official body in charge of measuring radio audiences in the UK. It is jointly owned by the BBC and the RadioCenter on behalf of the Commercial sector. There are currently 310 individual stations on the survey and results published every quarter.
Hallem FM's Audience
It reaches 351,000 people and appeals to 37% of the ABC1's social group.
The Audience is 54% female and 46% male and range from an age of 25 to 45.
The commercial market share is 28.3%.
They have an all radio share of 14.8%.
Hallem FM Sponsor
Pons Forge
Sheffield Wednesday
Sheffield United
Hallem Arena
This sponsorship helps them reach out all over South Yorkshire and increase there
demographic.
Hallem FM can be accessed through Fm Radio, internet, Apps and, DAB
Three Shows On Hallam FM
Big John Walks on Fire
After the first attempt of fire walking got suspiciously cancelled Big John
finally managed to walk on fire! All money raised went to Charity
Big John Massages South Yorkshires Oldest Man
Big John lost the comedy challenge in Big John vs Janine and Janine picked
this forfeit for him! See what happens when Big John gets skin-on-skin
with South Yorkshire's oldest man!
Big Johns Breakfast
John Talks about all of the current events happening in the world and
interviews people involved with these events